Fit & Fashion Campaign: Where Sport Meets Style
Client / Brand
OC Olympia Brno
Realization
A series of fashion reels and celebrity videos
Platforms
Social media, LED screens
After movie
Do you want your fashion campaign to reach milions of people?
- For the campaign, we created 12 fashion reels and 4 celebrity reels
- A fashion reels series showcased products from 50 of mall tenants.
- We boosted reach by featuring celebrities and top influencers.
- Gabriela Soukalová, Roman Šebrle, Lucie Neumannová, Vilém Stráský
- Connected the mall brand with trends and inspired shopping.
- Engaged thousands of visitors daily through LED screen content.
- Delivered a full-service campaign with full tenant coordination.
Project goals
Brand awareness
Presentation of fashion brand products
Onsite sales support through LED screens
Summary
4
Celebrity & Influencer videos
12
Fashion reels
6 143 548
Video views on client´s social media
